MSNBC finishes first in primetime basic cable for first time ever

abhiJuly 25, 20171min1430
photo-1514043370531-a00dbd95c42e-1024x576.jpg
MSNBC previously was No. 1-ranked in cable news in weekday prime during the week of May 15 but came in behind TNT

MSNBC previously was No. 1-ranked in cable news in weekday prime during the week of May 15 but came in behind TNT. Similarly, it bested cable news competition but finished behind USA the week of September 3, 2012.

“New daily developments regarding investigations into Russian election meddling and possible collusion with Trump campaign associates has been a boon for progressive MSNBC, particularly host Rachel Maddow.”

Maddow again had the No. 1 program of the week in cable news, averaging 2.94 million total viewers and 711,000 in the key 25-54 demographic advertisers covet most. In all of basic cable, WWE (World Wrestling Entertainment) on USA Network was the most-watched, with Maddow coming in second.

The Comcast-owned network averaged 2.34 million viewers, edging Fox News and its average of 2.25 million. Disney’s 1.74 million viewers, USA Network’s 1.57 million viewers and HGTV’s 1.51 million viewers rounded out the top five.

Leave a Reply

Your email address will not be published. Required fields are marked *